Client:

Dina Food Industries

Project:

Advertising campaign for Cheetoz potato sticks

Team:

Account Manager: Farzad Torkamani
Creative Manager: Naghmeh Zabihi
Producer: Kian Yaghouti
Director: Amir Raad

Brief:
Given the rise in potato sticks consumption at the start of the holy month of Ramadan, Dina Food Industries has decided to remind its target audiences of potato sticks in an attempt to encourage them to buy the product.
Our Solution:
According to the client brief, and focusing on the product and its complementary role to garnish dishes like Gheimeh stew, a TV commercial is produced to run with an exciting tone and atmosphere in order to attract customers to buy the product. Using stop motion technique, the commercial tries to create an attractive and differentiated atmosphere for the customers.